MILLENNIUM STADIUM GLOBAL CONCERT COUP

The event organised by Climate Change Now (CCN) will boast some of the biggest selling artists in music, with a line-up of 10 acts to be named, in the largest indoor arena in Europe and will reach a global television audience of over a billion viewers.
The event’s aim is to convert 1 million European households to renewable energy as part of a not-for-profit, non-political, ethical initiative (CCN), with any proceeds going to the UK-based charitable organisation ONE EARTH TRUST.
The concert is financed by public grants, corporate sponsors, private donations, ticket revenues and merchandising and is primarily an educational event designed to engage the public and promote this unique global movement for positive social and environmental change.
“The Millennium Stadium recently announced its New Year’s resolutions, of which one is to convert to renewable energy by 2009, so news of this new and exciting global concert is particularly timely,” said Millennium Stadium chief executive Paul Sergeant. “Since the overwhelming success of ‘Tsunami Relief 05’ which raised over 1 million for victims of the disaster, we have been aware of the impact and benefit that can be created from this type of event.
“The Millennium Stadium has shown itself in the past year alone to be a primary sight for the major acts in the music industry.
“From U2, REM and Oasis, who’ve recently played to sell-out crowds, to The Rolling Stones and Take That, who are booked in this summer, anyone who is anyone wants to be seen here.
“We are extremely proud of our growing status as a ‘must play’ venue on the international music circuit and are looking forward to announcing the rest of the acts in what will be an amazing line-up.”
Concert goers and television viewers will see 20-40 minute performances from at least 10 major artists on the bill and in between sets worldwide celebrities and dignitaries will encourage the public to switch to renewable energy via video and films. Such is the draw of the One Earth Concert cause and the Millennium Stadium, artists are being encouraged to commit to the event even if they are booked on that date – The Strokes will fly straight to a gig in Doncaster after they have performed.
“People are genuinely concerned about the effects of climate change, but don’t know how easy it is to make a big difference.  The concert will focus attention on the part we can all play in tackling climate change,” said Michael Mathres, co-founder of Climate Change Now. “ONE EARTH’s purpose is to use the power of popular culture to inspire, communicate and drive positive social and environmental change and we have chosen the Millennium Stadium and this event as the ideal starting point for our campaign.”
“We are delighted to have the Millennium Stadium as the venue especially in light of their recent commitment to use renewable energy by 2009” he added.
The One Earth Concert will be the main media push for the CCN campaign and is supported by the United Nations Environment Programme, European Union, Eden Project, Mikhail Gorbachev’s Green Cross International and The Big Issue and are part of Bill Clinton’s Global Initiative.
The concert, to be broadcast globally by REUTERS, will ask  the public to reduce their emissions by calling in or switching online at www.climatechangenow.com and it boasts a truly international all star line-up.
More details of the line-up for One Earth Concert will be announced shortly as further globally recognised artists join the campaign to make a positive difference.
Tickets for the concert are £40, which will be broadcast in the UK by the BBC, are available from www.oneearthconcert.com and Ticketmaster www.ticketmaster.co.uk / 08705 582 582 All proceeds go to the charitable organisation ONE EARTH TRUST.